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PUMA Collaborates With Hot Wheels for their 50th Anniversary

PUMA Collaborates With Hot Wheels for their 50th Anniversary

Lately, PUMA has been on a serious grind when it comes to their collaborations. With Selena Gomez recently announcing two new collabs which one of them dropping tomorrow, they’re back to show you their collab with Hot Wheels for their 50th Anniversary.

Paying homage to five decades of epic stunts and races, the exclusive PUMA x HOT WHEELS collection is set to take fans off the tracks and onto the street in style. With legendary toy cars reimagined in the all-new RS-X silhouette, the collection features three exciting iterations in the RS-X Toys range. RS-X TOYS HOT WHEELS 16 dates back to the “Original Sweet 16” – the first collection of Hot Wheels die-cast toy cars which were touted as the most influential cars of their time. Dropping in PUMA Royal – PUMA Black, the sneakers feature a clear transparent rubber outsole with the Hot Wheels graphics on the reverse side. Paying tribute to the toy car that was created 50 years ago, the RS-X TOYS HOT WHEELS CAMARO takes cues from the ’68 Camaro custom edition. An ode to the life-size replica built in 2018, these sneakers drop in Vibrant Orange – PUMA Black colorway. The RS-X TOYS HOT WHEELS BONESHAKER reinterprets the famous casting launched in 2006. A nod to the anniversary Black & Gold Rodger Dodger die-cast car, these kicks are decked in PUMA Black while the Formstripe and quarter features PUMA Gold and laces are intertwined with gold threads.

The bulky sneakers are powered with PUMA’s patented RS technology on the midsole. Decked in mesh, textile and leather overlays on the upper, the Hot Wheels logo is prominently embossed on the outsole and the heel, with RS-X branding appearing on the tongue and RS PUMA branding on the molded sock liner. Completing the pack with a wide range of apparel, the collection includes PUMA x HOT WHEELS T7 Track Pants and Jacket with a customized T7 insert that ties back to the iconic Hot Wheels cars and tees with PUMA x Hot Wheels graphic and woven label.

The PUMA x HOT WHEELS collection for Men and Kids is now available globally online, PUMA retail stores and select retailers worldwide. In the Netherlands, the collection will be available at Sneakerbaas.

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